Excerpt from the blog post, but really should read the entire blog.
Overwhelmingly, gamers learn about games elsewhere—historically in magazines and on gaming sites, and more recently through socials and video platforms (TikTok, YouTube, Reddit, Discord, etc.).
I often see developers think about gamers as generally being on the hunt for new games. While that’s true periodically (during seasonal sales with time-limited 80% off discounts, they become voracious hunters), most of the time, they aren’t. I believe it was Newzoo that found that gamers spend about 130B hours a year watching video or socials, taking in the meta around games. They do this because it’s good entertainment—and especially these days, discovery actually happens as a byproduct of this (i.e., “hey, I’ve heard of this game here and there; I should take a look”). Again, I have lots of love for the Steam team. They are awesome. But I’m going to throw them under the bus here:
I’ve been working on this love-letter to horror cinema for the past year. It’s 1990s Scotland, and your brother has gone missing after becoming obsessed with a mysterious new home video format. Follow his trail through the tapes and uncover why the government wants to ban “Video Ghastlies”. https://store.steampowered.com/app/3399290/Dead_Format/
I’ve been thinking about high-risk ARC boss fights, and how PvP pressure right now really discourages bringing legendary gear. Even though I enjoy the PvP aspect of the game, going topside fully geared for PvE usually just ends with my whole kit getting wiped by a third party… you know how it goes.
Let me introduce my fan concept augment dedicated to ARC hunting – Tactical Mk. 4 (Hunting) – designed to let players commit to ARC fights without removing risk.
The goal isn’t safety, but encouraging real boss hunting. You secure the tool you need to fight the ARC, but you still risk everything you earn from it.
I think something like this could push more players to actually engage with end game PvE instead of avoiding it because of PvP griefing.
Just a fan idea, …
Not sure what this guy was doing but for sure it hurt..
Lot’s of cool little areas to get in to in the Assembly area. If you see someone in an orange shirt jumping around up above, it’s probably me just having fun.
There are 3 more behind the door. 10 dead all together.